SHAW, NOT so sure…

27/10/2013 § Leave a comment

SHAW, no so sure...

SPOT THE insight…

24/10/2013 § Leave a comment


Canadian artist Rosea Lake released this photo in 2012, ‘We measure women the same way we measure cylinders,’ she told The Huffington Post that year, in an interview that followed up her startling internet success (over 100,000 reblogs in 24 hours), ‘but no one says it because it’s mean.’ Clearly, terms like ‘asking for it’ – another example from the artwork – are meaner than stating the situation outright.

Lake,  intended the  work to promote tolerance and discussion, but has since been appropriated by right wing groups wishing to make a statement about Islamic attitudes to women. Read more here:

DON’T BELIEVE your eyes…

22/10/2013 § Leave a comment

Stare at the dots and they turn green. Stare at the cross and the dots disappear.

So what? Just a reminder that you can sometimes see more by not looking too closely…

SPOT THE insight: everything is media if you know where to look…

25/09/2013 § Leave a comment


REALITY?… that depends

28/08/2013 § Leave a comment


SOMETIMES A cigar is just a cigar. But more often than not it’s something else….

05/08/2013 § Leave a comment

ImageRoy Langmaid’s excellent website reminded me today of the deeper significance of much of  the stuff we call marketing.

Roy is one of Europe’s leading consumer psychologists with a passion for innovation. You can check out his blog here in which he explains how archetypes can connect consumers with certain brands because they reveal a deeper truth they can recognise in their own life.

It’s a fascinating subject and one I’ve engaged with repeatedly over my career. To explore archetypes in more detail  I’d recommend the book ‘The Hero and the Outlaw’ . (Click image for link). In it the authors explore how it might be possible to imbue a brand with extra power by tapping into the deep-lying Jungian typologies that touch at the heart of our lives. Interesting stuff.


WHAT’S AN insight…?

29/07/2013 § Leave a comment

Bruce Lee

Image via Wikipedia

Dunno, but here are a few interpretations in some way related to the subject.

Add your own .

Bruce Lee “If you want to learn to swim jump into the water. On dry land no frame of mind is ever going to help you.”

Marshall McLuhan “Most of our assumptions have outlived their usefulness.” 

Oliver Wendell Holmes “A moment’s insight is sometimes worth a lifetime’s experience”. 

George Bernard Shaw “Imagination is the beginning of creation.

Alexander Solzhenitsyn “It is not because the truth is too difficult to see that we make mistakes… we make mistakes because the easiest and most comfortable course for us is to seek insight where it accords with our emotions – especially selfish ones.

Johann Wolfgang von Goethe “The man with insight enough to admit his limitations comes nearest to perfection.”

Marshall McLuhan “A point of view can be a dangerous luxury when substituted for insight and understanding.”

Jack Handy “I hope some animal never bores a hole in my head and lays its eggs in my brain, because later you might think you’re having a good idea but it’s just eggs hatching.”

Winston Churchill  “Men stumble over the truth from time to time, but most pick themselves up as if nothing had happened”

Alice in Wonderland. “Alice laughed: “There’s no use trying,” she said; “one can’t believe impossible things.”
“I daresay you haven’t had much practice,” said the Queen. “When I was younger, I always did it for half an hour a day. Why, sometimes I’ve believed as many as six impossible things before breakfast.”

John le Carre “A desk is a dangerous place from which to view the world.” 

Marty Indik “Half of analysis is anal.” 

Unknown “A hunch is creativity trying to tell you something.”

Joseph Chilton Pearce “To live a creative life, we must lose our fear of being wrong.” 

Frank Lloyd Wright “You have to go wholeheartedly into anything in order to achieve anything worth having.” 

THE ONLY home we’ve ever known…

23/07/2013 § Leave a comment

969527_633927639961584_925568514_n“Consider again that dot. That’s here. That’s home. That’s us. On it everyone you love, everyone you know,everyone youever heard of, every human being who ever was, lived out their lives. The aggregate of our joy and suffering, thousands of confident religions, ideologies, and economic doctrines, every hunter and forager, every hero and coward, every creator and destroyer of civilization, every king and peasant, every young couple in love, every mother and father, hopeful child, inventor and explorer, every teacher of morals, every corrupt politician, every “superstar,” every “supreme leader,” every saint and sinner in the history of our species lived there – on a mote of dust suspended in a sunbeam.The Earth is a very small stage in a vast cosmic arena. Think of the rivers of blood spilled by all those generals and emperors so that in glory and triumph they could become the momentary masters of a fraction of a dot. Think of the endless cruelties visited by the inhabitants of one corner of this pixel on the scarcely distinguishable inhabitants of some other corner. How frequent their misunderstandings, how eager they are to kill one another, how fervent their hatreds. Our posturings, our imagined self-importance, the delusion that we have some privileged position in the universe, are challenged by this point of pale light. Our planet is a lonely speck in the great enveloping cosmic dark. In our obscurity – in all this vastness – there is no hint that help will come from elsewhere to save us from ourselves.
The Earth is the only world known, so far, to harbor life. There is nowhere else, at least in the near future, to which our species could migrate. Visit, yes. Settle, not yet. Like it or not, for the moment, the Earth is where we make our stand. It has been said that astronomy is a humbling and character-building experience. There is perhaps no better demonstration of the folly of human conceits than this distant image of our tiny world. To me, it underscores our responsibility to deal more kindly with one another and to preserve and cherish the pale blue dot, the only home we’ve ever known.”

- Carl Sagan

SPOT THE insight (# 5)…

09/07/2013 § 2 Comments


(saves a lot of effort!)

SEE LIKE a child…

09/07/2013 § Leave a comment

Originally posted on THE MINISTRY of INS!GHTS:

1044531_633140723365404_195947432_nPicasso was fascinated by the way children see the world. He famously said:

Every child is an artist. It’s a challenge to remain an artist when you grow up. It took me four years to paint like Raphael, but a lifetime to paint like a child.

My son wrote this poem at school. It would have been very difficult for a more ‘sophisticated’ mind to write, but in its own way, it is fantastic.

Insights would come a lot easier if we had this freedom to think.

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